Maybelline Launches New Mascara Shades to Brighten Eyes NOW

UPDATE: Maybelline has just launched three exciting new shades of its popular Sky High Sensational Lash mascara, designed to enhance eye color and provide dramatic length. Senior shopping writer Eve Rowlands tested these new options: Green Altitude, Plum Twilight, and True Brown, and her findings are generating buzz.

For those looking to elevate their makeup game this season, these new colors offer a fresh alternative to traditional black mascara, priced at just £12.99 each. The products promise to add vibrancy to your lashes while maintaining a gentle formula suitable for sensitive eyes.

Rowlands, a long-time fan of Maybelline’s original mascara, emphasizes the importance of finding a formula that delivers results without irritation. She noted that the new shades arrive in the same sleek, iridescent packaging that fans love, making them a stylish addition to any makeup collection.

The Green Altitude shade is touted as a standout, claiming to enhance the natural green in hazel and brown eyes. However, Rowlands found the initial vibrancy somewhat muted, comparing it to a forest green. After layering, the color became more pronounced, subtly highlighting her olive flecks.

Meanwhile, the True Brown variant offers a softer alternative to black, providing warmth without a stark contrast. Although it blended well with her naturally dark lashes, Rowlands observed that it didn’t drastically transform her appearance.

The Plum Twilight shade, a rich violet, also failed to impress at first glance, appearing nearly black on application. However, Rowlands noted a slight brightening effect on the whites of her eyes, suggesting potential for different lighting conditions.

With the holiday season approaching, these new shades are perfect for those seeking a festive boost. Maybelline has also introduced a sparkly collection featuring silver and gold options, appealing to those wanting a touch of glam for special occasions.

The latest launch follows the brand’s successful color expansion, which initially included burgundy and electric blue. The new shades reflect a growing trend towards personalized makeup that enhances natural beauty.

Rowlands also highlighted the ease of use with the Flex Tower wand, which allows for even application without the risk of clumping or irritation. This is a crucial factor for many users who prioritize comfort alongside aesthetics.

As she integrates these new shades into her routine, Rowlands plans to swap out her usual black mascara for Maybelline’s innovative formulas. She appreciates that they don’t flake or smudge, unlike some competitors, making them ideal for all-day wear.

In a world where makeup trends constantly evolve, Maybelline’s latest offerings appear set to make a significant impact. These mascaras are garnering attention not just for their vibrant colors but also for their quality and comfort.

Stay tuned for more updates as users share their experiences with these exciting new shades, which are already creating a stir in the beauty community. With Maybelline leading the way, the future of mascara looks bright and colorful.