BREAKING: North East creative agency Cargo is celebrating its 16th anniversary this November, marking a pivotal year of rapid growth and innovation. The agency’s recent achievements highlight a transformative period, including a major turnover increase and the adoption of cutting-edge AI technology.
Just in April 2023, Cargo moved to a new creative studio in Harbour House, providing more collaborative space to drive future projects. The agency’s turnover has more than doubled in recent years, underscoring its success amid a challenging creative sector. This year, Cargo has expanded its local client portfolio, proudly partnering with organizations like the Lucion Group, NHC Procurement, and the Alan Shearer Foundation. Notably, Cargo played a crucial role in rebranding the Foundation, which successfully raised £7 million.
Cargo’s client list also boasts prominent names such as Northern Powergrid, Perspect Financial Group, and Ward Hadaway, alongside international clients like No Grey Area and Echelon. The agency’s commitment to growth is evident in its recent hires, including its first dedicated Client Partner, enhancing client communications and relationships.
A major highlight of Cargo’s transformation has been the introduction of an in-house Digital PR service. This innovative approach bridges creativity, strategy, and visibility, enabling clients to craft impactful campaigns. Managing Director and Founder Paul Hart emphasized the rapid evolution of the industry, stating,
“The industry is evolving fast, and we’ve always chosen to adapt rather than resist change. AI is transforming every part of the creative sector and by learning to use it to our advantage, we’re strengthening what we do best, which is to deliver creative solutions that drive real results.”
With a strong focus on creative excellence and technical skill, Cargo continues to navigate the complexities of the creative landscape. Paul Hart noted,
“Running your own business is never easy, but our success comes down to creative excellence, technical skill, and genuine partnership with our clients.”
As Cargo celebrates this significant milestone, the agency is poised for further success. The future looks bright as it embraces new technologies and continues to nurture its talented team. For those in the creative sector, Cargo’s journey serves as a testament to adaptability and innovation.
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