Collingwood Learning’s acclaimed alcohol education programme, Smashed Live, is set to reach thousands of secondary school students across Lancashire this week. Supported by Diageo, this initiative aims to provide vital lessons on the dangers associated with underage drinking.
Impact on Local Students
The Smashed Live programme, which has garnered multiple awards for its innovative approach, combines engaging theatre and interactive learning to address the serious consequences of alcohol consumption among young people. By utilizing real-life stories, the initiative encourages students to consider the impact of alcohol use on their lives and futures.
During the upcoming sessions, students will witness performances that depict the challenges and pressures related to drinking. The aim is to foster an understanding of the risks involved and empower young people to make informed choices. This approach not only educates but also resonates emotionally, helping students to relate to the characters and scenarios presented.
Support from Diageo and Community Engagement
Diageo, a global leader in beverage alcohol, has been a crucial partner in the development and implementation of Smashed Live. Their support enables the programme to reach a wider audience and underscores the company’s commitment to responsible drinking education.
According to Collingwood Learning, the initiative has already delivered more than 100 performances in various regions, impacting over 20,000 students in the past year alone. This week’s events in Lancashire are part of a broader effort to expand the programme’s reach, ensuring that more young people benefit from this essential education.
The local community has responded positively to the initiative, with schools expressing gratitude for the opportunity to host Smashed Live. Teachers and parents alike recognize the importance of addressing alcohol education at an early age, particularly as young people navigate social pressures during their teenage years.
As the programme unfolds, Collingwood Learning and Diageo remain committed to enhancing the educational experience, ensuring that it remains engaging and relevant to today’s youth. By tackling the issue of underage drinking head-on, Smashed Live aims to create a lasting impact that extends beyond the classroom.
