BREAKING: Award-winning entrepreneur Justin Herald has just launched ReferUs, an innovative platform aimed at closing what he calls the “Referral Gap,” a disconnect costing small businesses globally billions of dollars. Herald, known for transforming a mere $50 into the successful clothing brand Attitude Inc., emphasizes the critical role of word-of-mouth marketing in today’s digital-driven world.
According to Herald, while up to 80% of consumers intend to recommend businesses they love, these referrals often fail to materialize due to everyday distractions. “People genuinely want to help, but life gets in the way,” he explains. “They forget names or contact details, and the moment passes.” This gap, he argues, is costing small businesses significantly, as many owners remain unaware of the missed opportunities sitting right in front of them.
WHY IT MATTERS NOW: As economic pressures mount due to rising living costs, many businesses instinctively pour more money into digital marketing. However, Herald argues that simply increasing marketing budgets won’t fix the underlying issues. “Instead of burning cash faster, focus on making what already works—like referrals—actually work again,” he said.
DETAILS: Herald’s platform, ReferUs, is designed to streamline the referral process. It enables users to capture referrals in just ten seconds with no app download or sign-up required. “It’s like the evolution of scribbling a number on a scrap of paper,” he notes. When a customer wants to refer someone, they simply tap the ReferUs icon, enter the contact’s details, and send it instantly.
This web app, currently available in countries including the US, UK, and Israel, is priced at $375 AUD annually—just over $1 a day. Herald emphasizes accessibility, stating that one successful referral can easily cover the entire cost.
THE NEXT STEPS: As businesses grapple with the complexities of digital marketing, the focus must shift back to authentic human connections. “Most businesses have distanced themselves from the trust that comes from real recommendations,” Herald says. By leveraging the goodwill already present among customers, businesses can facilitate reliable growth.
To learn more about how to capture referrals effectively and close the gap, visit www.ReferUsNetwork.com.
This urgent initiative not only addresses a critical need in the small business sector but also offers a practical solution to enhance growth in challenging economic times. Share this news to help spread the word about the transformative power of referrals!
