Plantaze, a prominent Montenegrin winery, is entering a new phase of development marked by significant investments, a stable financial balance, and a projected profit of approximately €3 million for the year 2025. With an expected EBITDA of around €8 million and over €4 million in new investments, the company is poised for robust growth. This year is not just about numbers; it represents a qualitative leap, as highlighted by Plantaze’s CEO, Igor Čađenović.
2025: A Year of Recovery and Growth
According to Čađenović, 2025 has been a pivotal year for Plantaze, characterized by a recovery in business metrics and operational efficiency. The winery anticipates concluding the year with a positive business result and a significant reduction in debt, despite the pressures of increased costs due to the introduction of an excise tax on still wines, amounting to about €1.3 million annually.
From a production standpoint, the winery has seen a remarkable increase in grape yields, with wine grape production up by 30% compared to the previous year. This marks the highest yields recorded since 2018. The quality of the grapes has also been exceptional, contributing to the winery’s success on the international stage, where Plantaze wines have won 28 medals at major competitions, reinforcing the brand’s reputation.
Investment and Future Ambitions
Investment activity has been robust, with realized investments expected to exceed €4 million this year. Over the past two years, Plantaze has reduced its bank debt by approximately €6.6 million, while timely payments to suppliers and employees demonstrate a strong combination of growth and financial discipline.
The wine tourism and hospitality segment has also seen growth, with revenues increasing by 20% compared to the previous year. This sector now contributes significantly to the company’s overall revenue, with a share of 12%. Čađenović emphasized the importance of wine tourism in building relationships with consumers and enhancing brand visibility.
Looking ahead to 2026, Plantaze aims to strengthen its premium segment, enhance export operations, and continue its investment strategy while addressing its tax obligations. The company has identified key priorities, such as resolving tax debts and modernizing equipment, which are critical for long-term stability and capacity for investment.
Čađenović noted, “We see 2025 as a year that has laid a solid foundation for the next phase of Plantaze’s development.” This year has not only confirmed the winery’s growth trajectory but also set the stage for accelerated expansion moving forward.
As Plantaze continues to focus on quality and sustainability, it seeks to position itself as a leading brand in the Montenegrin wine industry while contributing to the country’s reputation as a wine and tourism destination.
